Flat Fee MLS*

Back to the seventies, studies have been conducted to determine what percentage of houses sell through a REALTOR^® vs. For Sale By Owner (FSBO).  The National Association of REALTORS^®  (NAR) surveys show a consistent mean listing ratio of 85:15 (For Sale By REALTOR^® to For Sale By Owner respectively).  A traditional REALTOR^®, MLS Listed property would attract on average 85% of the buyers and a For Sale By Owner property would get on average 15% of the market. Flat Fee MLS Listings have a distinct advantage over both sales models as they get 100%?  Flat Fee MLS Listed properties are offered to buyer working with REALTORS^® and without REALTORS^®.  If the buyer is working with a REALTOR^®, the seller pays just the buyer's REALTOR'S^® side of the commission replacing the listing side with the low upfront pre-paid fee.  In contrast if the buyers is not working with a REALTOR^® then the buyer pays only the upfront low Flat Fee MLS listing fee.  The buyer saves between 50% and 100% of the commission he/she would normally pay but attracts 100% of the market.  Flat Fee MLS is a win-win for any seller and similar for landlords too.

The goal in marketing real estate is competitive bidding to drive up the price of the property.  The bigger the market, the greater the odds are of getting top dollar.  Why would anyone want 85% or 15% respectively when they could have 100% with a Flat Fee MLS listing.

When marketing real estate, focus on 100% exposure because that's what you deserve.
¹ All commissions are negotiable. You may set your commission lower or higher at the time of listing as you see fit.  We do recommend you choose a number close to the mean (average) for your area. The mean Commission varies by market and may be lower or higher in your area.